What happens between a project brief and a quote
How we ask for the right details upfront and use them to price a video project.
By Creator Logistics
Ask for a goal and a sample
When someone requests a quote, we ask who the content is for, what it needs to accomplish, and what footage or references they have. A sample link can answer questions a paragraph can’t. It shows us how the footage was recorded, what context the audience will need, and whether the project needs a tighter cut or a new structure.
Turn the brief into something the client can review
The request creates a private tracker. We use it to discuss the brief and share a quote that the client can review in one place. For a webinar, that might mean agreeing on the replay length, the number of clips, where each clip will go, and who signs off. Those details matter because the same recording can turn into very different projects.
Measure what happens after the click
We tag links we share through different outreach channels. When someone follows one and requests a quote, we can see that source alongside the inquiry. A channel that sends a handful of well-matched briefs may deserve more attention than one that sends a lot of visits.